Following Google University I have been thinking more about words and numbers and how to link in to advertising. Looking again at Eurekster it turns out they have started to include advertising so I have added this to each Swicki. I am about to get some actual stats on a global basis, well not global exactly but from the web as a whole. Previously trying to reach a UK audience has been confusing, all the stats show a 15% UK audience or close to this.

Information World Review is now covering 'Office 2.0' as well as 'Enterprise 2.0'. As the Wikipedia prefers 'enterprise social software' I have decided to add all the options to the learn9 wordcloud. They are each very small at the moment. For 'enterprise 2.0' there were 130,962 sites earlier today. The 'Enterprise Social Software' in Wikipedia showed up ahead of the ZD Net blog. 'Office 2.0' finds 215,755 but I think some are just about Office in general. 'Enterprise Social Software' finds only 45,012 but they ae mostly interesting, extended blog writing for example. 'Information 2.0' finds 461,301 but I can't see any pattern in this. It is a term for the Online Information show. i may add it if something else happens. I may take them off again, but it seems a good way to track some of the discussion through the conference phase.